New App Allows Users to Curate, Collaborate and Expand Their Interests

Despite offering impressive versatility and reach, SMS (short message service or text messaging) marketing is an underused tactic. Here’s why and how to add it to your integrated marketing efforts.

Integrated marketers don’t need billion-dollar budgets to create signage and displays that get attention and move product. Take some free inspiration from some of the world’s top retailers.

Here’s how integrated marketers can create copy and messaging that will resonate with their customers for all the right reasons during COVID-19

5 Predictions for the Future of the Next New Normal

COVID-19 has changed the digital marketing landscape, and many integrated marketers are unsure of what tactics will help them achieve their goals. Even though we may never get back to business as usual, there are still reliable ways to connect with an audience and make sales.

How Event Planners Can Continue to Provide Value in a Distanced Future

The next big thing in talking to your customers may actually be an old standard: SMS Marketing.

Whether you’re just starting or you’re an integrated marketer with a well-established brand, you need a unique selling proposition (USP). More than a tagline, a USP encapsulates your brand promise to consumers and helps you differentiate your company or offerings from the competition.

They May be Old-School, but they Still Capture Viewer Attention

We tackle some of the biggest online trust-busters with actionable fixes you can make today during these times when creating a trustworthy shopping experience is key.

While there may be concerns about direct mail because of the virus, let’s take a look at the many reasons why this form of marketing remains strong.

In the age of COVID-19, communicating with customers means communicating at a distance – but the right signage can help integrated marketers inform and connect. Here are a few ideas for staying top-of-mind and reassuring your customers that they can count on you.