Where Offline Supports Online Marketing.
In our digital age, consider this compelling piece of information: 90% of direct mail gets opened*. Direct mail is accurate, tangible, enables consumers to read information when it’s convenient for them, and can be saved for future reference. By using your own data as well as supplemental mailing lists to hone your efforts, you can reach more qualified prospects, which in turn, can drive a higher return on investment.
So, instead of advertising your product to the world and hoping the right eyes see it, employ direct mail to reach the unique audience that fits your target market. Whatever your business objective—boosting sales, creating loyalty programs or increasing ROI—PIP can help you craft smart campaigns that connect you to meaningful prospects and customers. Use some or all of our full-service capabilities to serve your needs:
- Direct mail design, production and response tracking
- One-to-one marketing
- Variable data printed materials
- Mail list acquisition
- Data management
- Kitting and fulfillment
- Inserting and hand assembly
- Bar coding
- And much more!
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