Integrated Marketing Communications
Music Direct to the Marketer’s Soul.
Organizations are seeing big gains by taking an integrated approach to marketing. Social media, direct mail, signage, digital marketing, email and more combine to create emotional connections with audiences and drive engagement like never before. Business owners, marketing and sales professionals can learn a lot about integrated marketing communications (IMC) by watching a music composer at work.
Read on to learn how to develop your own integrated marketing strategy.